British Restaurant Awards proudly announces Eira Water as Title Sponsor for 2024 edition

As the title sponsor, Eira Water brings to the forefront its unwavering commitment to elevating the dining experience through purity and quality. This partnership signifies a harmonious fusion of Eira Water’s premium Norwegian water and the culinary brilliance celebrated at the BRA, setting a new standard for gastronomic excellence.

Expressing excitement about the collaboration, Jad Asaad, Global Marketing Director of Eira Water, remarked, “Our partnership with the British Restaurant Awards 2024 as the title sponsor is deeply rooted in Eira Water’s commitment to the culinary world. This collaboration is a testament to our dedication to supporting chefs, restaurateurs, and the broader gastronomy community. We believe in the transformative power of our pure Norwegian water to not only complement but significantly enhance the dining experience. It’s an opportunity to merge our values of sustainability, quality, and purity with the culinary excellence celebrated at the awards, setting a new standard for dining experiences globally.”

In response, Jamie Walsh, Head of Partnerships at the British Restaurant Awards, stated, “The British Restaurant Awards are equally pleased to welcome Eira Water as the title sponsor. This partnership epitomizes a shared vision for culinary excellence, sustainability, and innovation. Eira Water’s commitment to enhancing dining experiences aligns seamlessly with the values we uphold at the BRA. Together, we are poised to create unforgettable moments for culinary enthusiasts worldwide.”

The British Restaurant Awards (BRA) stands as the most esteemed culinary event in the UK, annually celebrating the finest restaurants, chefs, and culinary services across the nation. With a rich history of recognizing excellence in the culinary realm, the BRA empowers diners to nominate and vote for their favorite establishments. Past winners have included culinary luminaries such as Gordon Ramsay, Jean-Christophe Novelli, and Aldo Zilli. Spanning 22 categories and voted for by over 1.7 million culinary enthusiasts, the BRA represents the pinnacle of culinary achievement in the UK.

Eira Water, crafted through ancient methods of gravity and time, emerges as one of the purest natural drinking waters globally. Founded in 2007 at the pristine water source in Norway, Eira Water has garnered acclaim from Michelin-starred restaurants and the prestigious Bocuse d’Or in the premium Norwegian hospitality industry. Eira Water’s unparalleled purity and exceptional taste make it the perfect complement to fine dining experiences.

Flowing from a source 1,500 meters above sea level, Eira Water undergoes a journey spanning nearly two months, filtering naturally through layers of quartz without encountering soil or organic material. This meticulous process results in water of unparalleled clarity and freshness, embodying the essence of Norwegian natural beauty.

Norway’s Eresfjord, the birthplace of Eira Water, epitomizes pristine natural beauty, with its lush greenery, towering mountains, and crystal-clear river water. It is within this serene landscape that Eira Water finds its source, encapsulating the essence of purity and tranquility.

For media inquiries or further information, please contact:
Media Contact Name: Lisa Fuller
Email Address: bra@britishrestaurantawards.org

For more information about the BRA, visit [ www.britishrestaurantawards.org].
For more information about Eira Water, visit [www.eirawater.com ].